At the top of Salling’s department stores in Aarhus and Aalborg you’ll find Salling ROOFTOP. A magnificent open space for entertainment, dining and enjoying a drink – and above all with a spectacular view. In the heart of the city. Under open sky.
Integrated design experience
In addition to the Salling ROOFTOP logo, we created a range of design elements for use e.g. on buildings, as instore decoration/navigation and in marketing materials. The colour palette is aligned according to the materials and colours already in use in the department stores to achieve a natural balance between the existing and the new communication.
Salling Super - in-store with passion
Salling Super in Aarhus is a bona fide Mecca for food enthusiasts with local produce and specialties from all over the world. And that food Mecca feeling was exactly what we are looking for when we helped redesign the store space itself and the communication used in relation to Salling Super in general. From windows to digital touchpoints the key word was ‘Passion for food’.
Want to know more?
Please contact /
Gitte Lagoni Bak
Account Manager
+45 2530 3121
glb@agency-spring.com